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The Vision of the Site

‘A Site for All Ages’ is the Israeli home for the eradication of ageism. Through this site, we hope to play a central role in the battle against age-related stereotyping, prejudice, and discrimination. The site offers a wealth of resources in the field of ageism – knowledge and activities – with the goal of changing age-biased behaviors, feelings and thoughts. A substantial part of the site is devoted to ageism toward older people, in recognition of the fact that the phenomenon hinders people from realizing their inherent potential in the later years of their lives.

חזון האתר
מרכז האימפקט

The Impact Center

‘A Site for All Ages’ was created as part of the social vision of the Impact Center for the Study of Ageism and Old Age in Israel, an interdisciplinary center supported by Mrs. Gabi Weisfeld. A primary emphasis of the Impact Center is the reduction of ageism, to pave the way for a more egalitarian and inclusive society, which will allow involvement and achievement at any age.

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ראשת המרכז

Head of the Center

Liat Ayalon, PhD, is a Professor in the School of Social Work, at Bar Ilan University, Israel. Prof. Ayalon is currently funded by the Israel Science Foundation to study intergenerational relations in the context of climate change. She is also funded by the Volkswagen Foundation in collaboration with colleagues in Germany  to study moral dilemmas in migrant home care arrangements. 

She was the coordinator of an international EU funded Ph.D. program on the topic of ageism (; 2017-2022). Between 2014 and 2018, Prof. Ayalon has led an international research network on the topic of ageism, funded through COST (Cooperation in Science and Technology; COST IS1402,

Prof. Ayalon consults both national and international organizations concerning the development and evaluation of programs and services for older adults. In recognition of her work, she was selected by the UN Decade of Healthy Ageing as one of 50 world leaders working to transform the world to be a better place in which to grow older.  


Executive Committee

הוועד המנהל
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Prof. Yaacov Yablon

Head of the School of Education


Prof. Avi Gilboa

Dept. of Music

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Prof. Sara Freedman

Head of the Louis & Gabi Weisfeld School of Social Work


Prof. Gil Epstein

Dean, Faculty of Social Sciences


Prof. Liat Ayalon

Head of the Impact Center for the Study of Ageism and Old Age, Louis & Gabi Weisfeld School of Social Work

Partner Researchers

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Dr. Sarit Okun

Research Fellow Impact Center for the Study of Ageism and Old Age

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Dr. Shiri Shinan Altman

Louis & Gabi Weisfeld School of Social Work


Dr. Shiri Regev-Messalem

Faculty of Law


Dr. Sagit Lev

Louis & Gabi Weisfeld School of Social Work


Dr. Ayelet Dassa

Dept. of Music

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